PROCESS OF JOINING A PARTNER TO THE COMPANY

The process of joining a partner to the company is strictly conditioned by its legal form and requires the form of a partnership. In business transactions, partnerships operate, such as a civil and general partnership, which represent a combination of sole proprietorships. An alternative is capital companies: limited liability company (sp. z o.o.), joint-stock company (S.A.), and its simplified form – simple joint-stock company (P.S.A.). Each new partner entering a capital company acquires part of its assets. In a sp. z o.o., these are shares, and in P.S.A. and S.A. – stocks. An entity, being a natural or legal person, upon acquiring these assets, formally becomes a partner in the company. The value of shares or stocks constitutes a technical representation of the accounting valuation of the enterprise, and their possession is equivalent to holding part of the ownership. The status of a partner entitles one to participate in general meetings, to take part in the decision-making process, and grants the right to dividends, unless the partnership agreement states otherwise.

DOES A PARTNER TO THE COMPANY HAVE TO BE IN THE MANAGEMENT?

The status of a partner in the company and the role of a board member are two separate roles. A partner or shareholder is technically the owner of the company, possessing certain property and corporate rights. The management board is the executive body responsible for the operational management of the enterprise. In small companies, these roles are often filled by the same person; however, in developed structures, a partner to the company may appoint an external management board, which functions as a professional management team. The law also provides for the role of a commercial proxy. Formally, owning company assets does not imply a duty to perform executive functions in it; the appropriate partner to the company may solely hold an ownership role.

FORMS OF CONTRIBUTIONS TO THE COMPANY

The contributions that a new partner can bring to the company are divided into monetary and non-monetary contributions. A monetary contribution consists of transferring a specified amount to the company’s bank account to cover the share or stock capital. Non-monetary contributions (in kind) are also possible, which involve transferring other assets to the company, such as know-how. The division of shares or stocks is determined when forming the company, proportionately to the value of the contributions. It should be noted, that a partner to the company does not have to be a natural person; it can also be a legal entity, i.e., another company. The transfer of assets is also possible in the future, based on a sale or donation agreement, which incurs appropriate tax obligations (PCC or CIT).

PARTNER TO THE COMPANY, WHERE TO LOOK?

The process of searching for a partner to the company requires a strategic approach and conducting due diligence. Finding the right business partner is crucial for the security and development of the company. The alignment of strategic vision and characteristics that determine the organizational culture needs to be verified. A necessary element formalizing cooperation is the partnership agreement. This document precisely regulates the relationships, scope of actions, and duties that each partner to the company will have, as well as the rules of remuneration, which minimizes the risk of future conflicts.

PROFITOVA GROUP AS A MARKETING PARTNER TO THE COMPANY

Profitova Group is a marketing partner to the company that operates as an institutionalized investor. In exchange for shares or stocks, we bring a non-monetary contribution to the company in the form of work, processes, and know-how. Our model is directed at entities looking for a partner to the company with a marketing background but lacking capital to finance external agencies. We enter companies as a partner responsible for marketing, organizing structures, and building market value. We do not charge fees, and our remuneration depends on the financial results of the company.

PROCESS OF ESTABLISHING COOPERATION WITH PROFITOVA GROUP

The process in which Profitova becomes a partner to the company of our partner is structured and selective. It is initiated by filling out a consultation form on our website profitova.com/consultation. Each application is analyzed for potential, and the results of the market analysis are presented to the potential partner. If the entity shows potential for acquiring a partner to the company of our profile, we initiate a two-week trial period. After this stage, with mutual willingness to continue, a final agreement is signed, formal transfer of shares or stocks occurs, and full two-year operational support begins. More on the website.